Three Types Of Ads

Have you ever had trouble with wording what you think about? Sometimes it is really hard to tell everyone else who we are or what we think. This really is an important life skill, but not only. If expressing your ideas is your strong side, marketing and advertising might be the best place for you, because that’s what it is all about. Introducing your product to the customers is just like going to the interview and persuading interviews you are the best suitable candidate. So, before you start your own “interview”, here’s some useful information for you.

Because marketing is a wide industry, let’s start from the basics. Survey has shown that advertising in Birmingham can be categorized in three different, major types. Let’s discuss each one of the separately.

· Informative advertisement: this type of Ad is usually used for introducing the new product. The main purpose of it is to create demand on the product, brand recognition or showing superiority of the already existing product in comparison to other similar products. This is always the first step in advertising. Before you start an active campaign of the product and work on its marketing, the first thing you need to do is an informative advertisement. 

    

· Persuasive advertisement: as the product has already gained its acknowledgment to some point, it is time for the second step. Supplier has to convince customers that with the offered price, this exact product provides the most value compared to other supplier and rival products. Most of the time marketers use different symbols and hidden messages to affect customers, because direct usage of other brand’s logos is forbidden with law. Persuasive advertisements do sometimes turn into aggressive battles between two major brands and there have also been precedents that they ended up in the courthouse.

Advertisement reminders: once your product has reached its heights, do not think that it will always stay on the same level. This is why you need to use reminder Ads, which does not let the customer forget about the product. The best strategy here is to have something associated with the brand and the product. It can be pretty much anything: a color, an animal, an emotion or a holiday. Do not be afraid to use colorful scenes and memorable music for this type of advertisements. Let the customers remember how happy they were with the product.